Sears Spring Cleaning
Integrated campaign
I developed the quirky and memorable character of Mr. Spiffy for Sears and their Spring cleaning promotion. An integrated marketing campaign comprised of: A microsite, TV Spots, print and social media.
Integrated campaign
I developed the quirky and memorable character of Mr. Spiffy for Sears and their Spring cleaning promotion. An integrated marketing campaign comprised of: A microsite, TV Spots, print and social media.
